Interactive inmail shop
Paul Ullrich AG
The interactive inmail shop has fundamentally changed the way we shop online – namely directly in the mail. Discover how mailix, together with the wine and spirits retailer ullrich.ch, has implemented this innovative solution that perfectly complements e-commerce for impulse purchases.
mailix was faced with the challenge of creating a seamless and efficient shopping experience for ullrich.ch. The aim was to simplify and optimise the online shopping process by integrating an interactive inmail shop directly into the email.
KPIs / Benefits
- Increased conversion rate
- Reduced abandonment rates during the purchase process
- Improved customer retention
- Increased email marketing efficiency
- Seamless integration with existing systems